Open a juice bar with the business and market plan

 

The consumption of fruit juices has grown. The passion for fruit juices has grown with the search for a better-balanced diet. A person consumes an average of 22 liters of fruit juice per year, which represents a market of 2 billion$.

The following are the main trends in the fruit juice market:

• Strong growth in organic,
• The ultra-rapid development of the vegan niche,
• The attraction for eco-responsible and fair products,
• The demand for transparency on the origin of ingredients,
• The attraction for on-site preparation,
• The decline in plastic packaging and the arrival of alternative solutions to conventional straws.

In addition, the boom in the The smoothie market is being confirmed. Very consumed by urban women, these beverages combining fruits and vegetables highlight various benefits: slimming, detox, energy booster, healthy glow, tanning activator, hair health.

In the specific segment of juice bars and smoothies, the following trends can be noted:

The multiplication of establishments offering smoothie bowls (smoothies presented in plates or bowls, with accompaniment),

·         Specialization in niches and specific needs: beauty, detox, etc.

·         Specialization in very specific times and modes of consumption: noon, on-site, to take away, evening, etc.

·         Specialization in fast or, on the contrary, slow food,

·         The appearance of new cold pressing techniques.

Create franchise or without franchise?

Opening a fruit juice or smoothie bar as a franchise has many advantages: brand awareness, prices negotiated with suppliers, installation support, turnkey communication strategy, or even better anticipation of risks.

If you are interested in the franchise, however, be aware that in most cases, you will have to pay entry fees, in addition to the annual fee and the minimum personal contribution.

Here are some examples of franchise networks to contact if you want to open a fruit juice bar:

·         Want Juice,

·         Health Inside,

·         Juice Lab,

·         Feel Juice.

Beyond the identity of each network, the offer in terms of juices and smoothies varies widely from one brand to another.

If your concept is original, you can easily create your juice bar without a franchise. Your bar should bring out your personality: customers will come for your products, for the atmosphere, but also you.

What diploma and what training to open a juice bar?

It is quite possible to open a fruit juice bar without a diploma. However, if you are going to sell smoothies or cocktails that you make yourself, it is best to have bartending, mixology, or cocktails training.

Note that your activity will be of a commercial and artisanal nature if you make your juices for immediate consumption or offer take-out or delivery: your contact will then be the Chamber of Trades and Crafts.

If you do not produce yourself and do not offer take-out, your activity will be purely commercial.

Creating a fruit juice bar: the steps.

The main obstacles at start-up are to find the financing and the right location.

Here are the main steps to open a juice bar:

Train yourself, Mature your idea, get inspired by the places you love, conduct real market research,

·         Find your concept or your franchise network,

·         Carry out an economic study: list the needs and find the necessary financing, build a financial plan,

·         Identify the premises or the business to be taken over and sign a commercial lease: this is certainly the most delicate point. The quality of the location will be the key to success, knowing that the best locations are often taken or require paying a high lease fee,

·         Carry out the work and decorate the room,

·         Complete the mandatory training if you transform, in particular food hygiene,

·         Choose your legal status and register,

·         Start communication and activity.

·         Open a juice bar: standards and regulations.

·         Opening a juice bar is subject to the following obligations:

·         Respect hygiene standards,

·         If you transform, follow the training "food hygiene in restaurants",

·         Take the "operating license" training course if you wish to serve alcohol,

·         Comply with safety and accessibility standards

·         Respect the obligation to display prices,

·         The use of allergenic ingredients must be indicated in written, legible, and visible form,

·         Signage must indicate the prohibition of smoking,

·         Comply with the obligation relating to mandatory displays for staff,

·         Opening hours: they must comply with those established by your prefecture,

·         Terrace: If you can use a terrace, you will need to request authorization from the town hall,

·         If you play music, it will be compulsory to pay for the membership.

What legal status to open a juice bar?

Reminder: in the event of take-out or on-site production, a double registration in the Directory of Trades and the Trade and Companies Register will be required. Your contact will be the Chamber of Trades.

Here are the different possible statuses to open a juice bar:

The micro-enterprise: simple status but less credible than the others and subject to turnover ceilings, The status of the sole proprietorship in reality: more expensive than the micro-enterprise and not always readable, social contributions being calculated based on the profit of the previous year, Create your juice bar business plan directly online.

For your online business creation formalities, quite simply because it is the most complete and cheapest offer on the market. Click here to find out more and get started online.

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